Specialized is renowned for creating some of the finest bikes in the world. Their Mountain Bike range is not only high-performance but also stylish and comfortable to ride anywhere on the planet. Together, we set out to capture the spirit of urban cycling with one of their sponsored riders, "Brandon Danger", who effortlessly navigates through the bustling streets with grace and precision. Passion, talent, precision and New York City, what's not to love?

Wacaco’s new portable coffee machine is making waves globally, and they've teamed up with French Surfing Champion Maud Le Car and Emmy Award winning cinematographer Laurent Pujol to showcase it in their latest commercial. With over a decade of award-winning designs, Wacaco’s collaboration with Le Car emphasises the machine’s portability and the brand's spirit of adventure. The campaign strengthens Wacaco’s reputation for high-quality, innovative coffee machines and is set to captivate coffee lovers and adventurers alike.

This spec commercial showcases the Bose speaker’s exceptional quality through the talents of three standout Barcelona artists: Stefano Phen, Indee, and BNS. By pairing Bose’s superior sound with these creators, the project highlights the role of high-quality audio in experiencing music and art fully. The collaboration infuses the speaker with cultural significance, positioning it as a must-have for those who are in the know and seek immersive sound to listen to their favourite tunes.

This is a compilation of the wonderful projects I have had the honour to work on—commercials, documentaries, short films, music videos. It's a testament to the life, heart and soul of every individual, brand, company and collaborator I've worked with. Team work makes the dream work, so let's get moving and tell the compelling stories that will arm you & your brand with the confidence to be larger than life.

THE NYC COWBOYZ

AN INTRODUCTION

THE ARTISTS

THE COMPETITION

Designed as a competition , the goal of this commercial was to engage the brand's fan base through the journey of Anna & Luca : guess who the pair are and win one of their premium coffee machines.

After the launch of the product, it was cut down to the familiar 30 second format to remain a solid element within the marketing campaign of the Picopresso machine.

It's always a pleasure to work on innovative storytelling approaches - think outside the box.

THE PIXA